Viticulture briefs
Published: Sunday, January 13, 2013 at 4:00 a.m.
Last Modified: Friday, January 11, 2013 at 7:07 p.m.
Dollars & $ense seminar coming Thursday
The Sonoma County Winegrape Commission will present the 22nd annual Dollars & $ense seminar and trade show on Thursday.
The seminar will include an assessment of the winery business and the grape market by Rob McMillan of Silicon Valley Bank; a bulk wine and grape market update by Glenn Proctor of Ciatti Brokerage; a market research report by Christian Miller of Wine Opinions; and a marketing and community outreach program update by Karissa Kruse, the commission’s marketing director.
The trade show will open at 7:30 a.m. at the Wells Fargo Center for the Arts, 50 Mark West Springs Road, Santa Rosa. The seminar begins at 8 a.m. and lunch follows at 12:30 p.m.
The cost to growers is $20 for the seminar and trade show or $50 with lunch. For members of the wine industry and the public, the cost is $30 or $60 with lunch.
Register by Monday at www.sonomawinegrape.org/13das or call Karen at 522-5862 for more information.
SSU offers online wine business course
Sonoma State University will offer a foundation course as part of an online wine business management certificate program.
The class will run from Feb. 11 through March 8. Tim Hanni, one of the first two Americans to earn the title Master of Wine, will teach the class, which will give an overview of how wine is sold around the world.
Participants will gain an understanding of the strategies, costs and key decisions that go into growing, producing, marketing and selling wine.
The application deadline is Feb. 1 and the cost is $590.
To register, visit www.sonoma.edu/winebiz. For more information call Dana Swilley at 707-664-3347 or email swilley@sonoma.edu
Hobbs to consult with winery in Uruguay
Winemaker and consultant Paul Hobbs announced that he will serve as consulting winemaker for Juanicó Wines in Canelones, Uruguay.
Hobbs will work with the Deicas family, who founded the winery in 1979, to improve the portfolio of wines, including the Don Pascual and Pueblo del Sol brands.
“I’ve long respected the Deicas family for their efforts in elevating Tannat,” Hobbs said in a statement. “Together we plan to promote wines of Uruguay while bringing greater exposure to the Deicas family on an international scale.”
The relationship marks Hobbs’ first consulting project in Uruguay. Hobbs currently consults for wineries in California, Argentina, Chile, France, Canada and Armenia.
Compiled by Cathy Bussewitz. Submit items to cathy.bussewitz@pressdemocrat.com.
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