So what is behind China's 'Big Bang' ban?

  • This image released by CBS shows, from left, Simon Helberg, Melissa Rauch, Mayim Bialik and Jim Parsons in a scene from "The Big Bang Theory." CBS says it's renewing its hit comedy "The Big Bang Theory" for three more years. This extraordinary deal would carry TV's most-watched sitcom through the 2016-2017 season, the series’ tenth on the air. "The Big Bang Theory" premiered in September 2007, and has been a ratings smash for virtually its entire run. This season it has averaged nearly 20 million viewers each week. (AP Photo/CBS, Michael Yarish)

China's nanny state outdid itself on Friday when authorities suddenly pulled "The Big Bang Theory" and three other popular U.S. television programs off Chinese streaming video sites.

Keeping with their usual practice, regulators didn't explain why they'd clamped down on the wildly popular programs (why should they?).

Instead, the sites were left scrambling to respond to angry viewers, claiming that the shows had been pulled for familiar causes such as "violations of relevant rules" and "policy reasons."

That hasn't turned out to be much solace to "Big Bang" fans, who have stormed mainland microblogs for the past several days raging over what, precisely, is so offensive about a sitcom centered around a virginal physicist and his astrophysics-loving friends.

In all likelihood, the banned shows contain nothing particularly offensive to the Communist Party. In fact, on Sunday night, state-owned China Central Television aired an episode of HBO's fantasy television series "Game of Thrones," which typically contains more sex and violence — Chinese censors' favorite targets — in a random 10-minute sample than an entire season of "Big Bang Theory."

The "Big Bang" ban most likely has less to do with content and more with competition. By licensing popular U.S. shows, China's privately owned video streaming sites are stealing eyeballs and advertising dollars away from state-owned networks such as CCTV.

"The most likely explanation is that ideology is just an excuse," tweeted Zhou Xuanyi, a philosophy professor in Wuhan, on Sina Weibo. "The real reason is that the censors want some benefit if you're going to be earning money on their turf."

Indeed, the Beijing News reported Monday that CCTV was already preparing a dubbed "green edition" of "Big Bang Theory" — minus "excessive content" — for broadcast on its own channels.

Further proof came on Tuesday afternoon, when authorities also banned "Diors Man," a signature comedy show self-produced by Sohu.com. Unlike the staid melodramas that populate much of state-owned Chinese television, "Diors Man," is loose, occasionally edgy and very much in the tradition of U.S. late-night television (a fact the show's creators openly tout). Most important, it appeals to a young, urban demographic that's grown up with the Chinese Internet and social media.

Predictably, news of the show's ban also quickly trended on Sina Weibo. "A second Cultural Revolution," cried one angry user of the service, echoing sentiments that had been building through the weekend.

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