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Sale of higher-end homes soar in Sonoma County

Talk about a tale of two housing markets.

In the last five years, sales of entry-level homes have never gotten off to a slower start in Sonoma County, while transactions for move-up and luxury properties have never been so strong at this time of year.

The jump in higher-end sales helped push the county's median sales price in March to $498,000, according to The Press Democrat's monthly housing report compiled by Pacific Union International Vice President Rick Laws.

The median price has increased 56 percent in the last two years and now stands at its highest point for the month of March since 2007.

Buyers last month purchased 353 single-family homes, a decline of 12 percent from March 2013. For the first three months of the year, sales have decreased 9 percent from last year and totaled the lowest number since 2008.

But when sales are broken down by price segments, divergent trends emerge.

In the first quarter of 2009, seven in 10 single-family homes sold for less than $400,000. But so far this year, nearly seven in 10 sold at or above $400,000.

"Now it's just flip-flopped," said Gerrett Snedaker, a senior vice president in Sonoma for Wine Country Group by Better Homes and Gardens Real Estate.

And some price segments are seeing significant jumps in activity. First-quarter sales grew 64 percent from a year earlier for homes priced between $600,000 and $1 million. And they soared nearly 80 percent for houses priced above $1 million.

In early 2009, the county's housing market was dominated by foreclosures and short sales, most of which were starter homes. At that time, buyers appeared lukewarm toward purchases in the move-up and luxury markets.


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