THEN AND NOW

1977 Today

Annual sales $40,000 $21.5 million

Employees 5 121

Products 4 29

Daily volume 150 loaves 40,000 loaves

Source: Alvarado Street Bakery

about $40,000 in 1977 and $21.5 million today.

Sales territory: North Bay in 1977, expanded into San Francisco in 1982, into the South Bay in 1985, Sacramento in 1992, and nationally in 1991.

Source: Alvarado Street Bakery