Padecky: Oregon golf coach resents Nike University moniker

  • Nike co-founder and Ducks benefactor Phil Knight and his wife, Penny, clap following Oregon's victory over Southern California during an NCAA basketball game Thursday, Jan. 13, 2011, in Eugene, Ore. Oregon defeated USC 68-62. (AP Photo/Rick Bowmer)

SONOMA -- I had heard the name often. In fact, I even read it in a New York Times article Aug. 2, when a University of Oregon official admitted school recruiters use the name when trying to impress high school athletes.

"We embrace it," was what the school official said of the name.

So I thought I wasn't being offensive Monday when I asked Casey Martin a question using the name.

"So what is it like coaching at the University of Nike?"

Martin, the golf coach at Oregon, grimaced, shook his head, took a few steps back in the lobby of the Sonoma Golf Club and raised his hands in front of him as if to repel the question.

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