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Online deals add up on Cyber Monday

  • FILE - In this Monday, Nov. 26, 2012, file photo. packages are ready to ship move along a conveyor belt at the Amazon.com 1.2 million square foot fulfillment center, in Phoenix. Millions of shoppers are expected to click on items on Monday, Dec. 2, 2013, as retailers rev up deals to grab online holiday shopping dollars on the first working day after the busy holiday weekend. (AP Photo/Ross D. Franklin, File)

NEW YORK — It's the day of the online deal.

Millions of Americans were expected to shop with a few clicks of their computers or mobile devices Monday to take advantage of special discounts offered on the first working day after the long Thanksgiving weekend.

Cyber Monday is projected to be the busiest day of the year for online shopping. The National Retail Federation, a trade group, predicts more than 131 million people will shop online, up about 2 percent from last year.

And research firm comScore expects Cyber Monday sales of $2 billion, up from about $1.47 billion last year. Online sales account for about 10 percent of total holiday spending, which is expected to grow about 3.9 percent to $602.1 billion for the months of November and December.

Early results show online shopping was up 21.4 percent compared with the same time last year, according to figures by IBM Benchmark released at noon. Mobile traffic, which includes smartphones and tablets, accounted for 31 percent of all online traffic.


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