Carlos Santana launches cannabis brand with Santa Rosa's Left Coast Ventures

The "Follow This Story" feature will notify you when any articles related to this story are posted.

When you follow a story, the next time a related article is published — it could be days, weeks or months — you'll receive an email informing you of the update.

If you no longer want to follow a story, click the "Unfollow" link on that story. There's also an "Unfollow" link in every email notification we send you.

This tool is available only to subscribers; please make sure you're logged in if you want to follow a story.

Please note: This feature is available only to subscribers; make sure you're logged in if you want to follow a story.


Grammy-winning guitarist Carlos Santana is partnering with Santa Rosa cannabis company Left Coast Ventures to sell a collection of smokable joints, medicinal topicals and other products made from marijuana and hemp plants beginning later this year.

The venture is the latest celebrity collaboration for Left Coast Ventures, a cannabis operation founded by private equity fund Privateer Holdings, which has worked with Grateful Dead drummer and Sonoma County local Mickey Hart, as well as the estate of reggae legend Bob Marley. The company and its subsidiaries grow cannabis in Half Moon Bay and have distribution and manufacturing operations in Santa Rosa.

The company and Santana announced the partnership Wednesday and said the products would “honor Santana’s heritage while incorporating his divine philosophies by identifying strains and products that promote the spiritual consciousness and wellness effects of cannabis.”

Cannabis consumers can expect to find Santana-branded flower and pre-rolled joints on dispensary shelves sometime this summer. In the fall, the company will release a collection of topical products with formulations inspired by Santana’s own family and using nonpsychoactive cannabidiol, or CBD, made from hemp plants.

Please read our commenting policy
  • No profanity, abuse, racism, hate speech or personal attacks on others.
  • No spam or off-topic posts. Keep the conversation to the theme of the article.
  • No disinformation about current events. Make sure facts are from a reliable source.
  • No name calling. "Orange Menace", "Libtards", etc. are not respectful.
Send a letter to the editor

Our Network

Sonoma Index-Tribune
Petaluma Argus Courier
North Bay Business Journal
Sonoma Magazine
Bite Club Eats
La Prensa Sonoma
Emerald Report
Spirited Magazine