Southern California restaurant holds contest to rename 'squaw' bread after complaint

A Southern California restaurant is holding a contest to rename its 'squaw' bread after a customer refused to use the name, saying it is offensive.|

RIVERSIDE — A Riverside restaurant is holding a contest to rename its "squaw" bread after a customer refused to use the name, saying it is offensive.

Backstreet Restaurant owner Keith Holloway tells the Riverside Press-Enterprise (http://bit.ly/1HYpPJI ) that a woman pointed to the dark brown, molasses-sweetened bread on the chalk menu board when ordering a few weeks ago. When asked why she wouldn't say the name, she said it was a slur.

Holloway promptly covered the name with a scrap of paper, temporarily renaming it brown bread. He is taking nominations for a new moniker through the end of the month.

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Information from: The Press-Enterprise, http://www.pe.com

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