Dead body, BMW found in case of kidnapped Santa Cruz man
SAN FRANCISCO — Authorities say the 50-year-old owner of a digital marketing company was abducted from his home in Santa Cruz and the man's white BMW was later located along with a body, which has not been identified.
The Santa Cruz County Sheriff's Office received a 911 call Tuesday about 3 a.m. from the home of Tushar Atre and when authorities arrived "we learned he was taken from his home and a white BMW was gone," said Sgt. Brian Cleveland.
A statement from the sheriff's office said Tushar was kidnapped "during a crime" and last seen getting into the BMW.
Deputies later located the car and found "a deceased person" in the same location, Cleveland said.
Atre owns a Santa Cruz-based firm called AtreNet Inc. that helps companies design their websites.